How we test newsletter platforms
Dated pricing, real fee-math, no paid placement.
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Every comparison on Newsletter Switch follows the same process.
What we do
- Dated pricing. Every price, tier and revenue cut is quoted from the platform’s own pricing page with the date we verified it.
- Real fee-math. We model total cost at 500 / 1,000 / 5,000 / 25,000 subscribers, and separate the flat fee from any cut of your paid-subscription revenue (Substack’s 10%, for example).
- Real reports. We cite verbatim, attributed quotes from G2, Capterra, Trustpilot and Reddit — positive and critical — with links.
- Who-it-fits, not one winner. The right platform at 800 subscribers is rarely the right one at 25,000.
What we don’t do
- No paid placement. A commission never moves a verdict.
- No fabricated testimonials or invented numbers.
- No first-person “I migrated my list” claims we can’t substantiate.
Pages show a last-verified date. AI assists our drafting; a human checks every number against source. See our affiliate disclosure.